Pricing

Find the Right Plan for You

Flexible plans for every stage of your growth. Accelerate your marketing with AI, simplify everyday tasks, and give your team more time to bring big ideas to life.

Brands that trust VIMDRIVE
  • Hilton
  • Aman
  • Marriott
  • Compass
  • La Perle by Dragone
  • Gulfa
  • Kazanjian
  • Jumeirah
  • Legoland
  • The Lume
  • Dubai Parks and Resorts
  • PIF
  • Claviger
  • Mövenpick
  • Al Habtoor
  • ADIO
Choose your plan

Pick the plan that fits your brand.

  • One plan per domainSubdomains and domain variations are not included.
  • Monthly or annualAnnual plans cost ten months for twelve.
  • Ad spend is separateCampaigns are built in your own ad accounts, so media spend goes straight to the ad platform.

Core

Run essential marketing workflows with modest usage

$195per month$1,950per year

Per domain, exclusive of VAT. Ten months for twelve.

Book a Core demo

Includes

  • Launch on all six ad platforms
  • Planning, approvals, dashboard, watchdog and VIM Score
  • 3 users
  • 10,000 CDP profiles
  • 1 Deep Research report a month
  • 1 Quick Synthetic Lab study a month
  • 500 collected AI answers a month for GEO*
Recommended

Growth

Operate multi-channel marketing, audience activation and regular testing

$495per month$4,950per year

Per domain, exclusive of VAT. Ten months for twelve.

Book a Growth demo

Everything in Core, plus

  • 10 users, up from 3
  • 50,000 CDP profiles, up from 10,000
  • 3 Deep Research reports a month, up from 1
  • 3 Standard Synthetic Lab studies a month
  • Conversion pop-ups and experiments
  • 2,500 collected AI answers a month for GEO*, up from 500

Pro

Run frequent research and experimentation with deeper brand intelligence

$995per month$9,950per year

Per domain, exclusive of VAT. Ten months for twelve.

Book a Pro demo

Everything in Growth, plus

  • 25 users, up from 10
  • 150,000 CDP profiles, up from 50,000
  • 8 Deep Research reports a month, up from 3
  • 10 Standard Synthetic Lab study credits a month, across Standard and Deep studies
  • Brand Equity Index: standard framework and defined coverage
  • 10,000 collected AI answers a month for GEO*, up from 2,500

Optional add-on: a strategist retainer, on request, with custom pricing.

Enterprise

Obtain tailored capacity, advanced measurement, integrations and human support

CustomPriced to your scope

Per domain, exclusive of VAT.

Book a strategy call

Everything in Pro, plus

  • Users, CDP profiles, Deep Research, Synthetic Lab studies and GEO answers agreed in your contract
  • Brand Equity Index with tailored coverage and reporting
  • Advanced incrementality, predictive modelling and MMM, within the agreed scope
  • Display and DOOH activation, within the agreed scope
  • Human onboarding and account support, as a defined entitlement
  • Custom connectors to a source or system of your own

Prices are in US dollars, exclusive of VAT, and quoted per domain: one domain, with subdomains and domain variations not included.Ad spend is not included.*One collected AI answer means one prompt evaluated against one model for one specified market/language configuration at one collection time. Additional markets, languages and repetitions consume the allowance.

Compare the plans

The four plans, side by side.

CapabilityCoreGrowthRecommendedProEnterprise
Six advertising platformsGoogle Search, ChatGPT Ads, Meta, LinkedIn, TikTok and YouTube, built from your media plan.IncludedIncludedIncludedIncluded
Planning, approvals, dashboard, watchdog and VIM ScoreThe planning workflow, approvals, performance dashboard, delivery watchdog and VIM Score.IncludedIncludedIncludedIncluded
Included usersTeam members who can sign in to the workspace.31025Contracted
CDP profilesProfiles built from your website tag, with self-updating segments.10,00050,000150,000Contracted
Deep Research reports a monthMulti-stage studies with a scorecard, a Go to No-Go verdict and a branded PDF.138Contracted
Synthetic Lab a monthTest ideas on a synthetic audience before you spend. A directional read.1 Quick studyExplore one idea with one audience3 Standard studiesCompare concepts, messages and creative10 Standard study creditsCombine Standard and Deep studies across audiences and marketsCustom study allowanceTailored capacity, research scope and support
Conversion pop-ups and experimentsOn-site pop-ups and banners, each measured against a holdout group.Not includedIncludedIncludedIncluded
GEO collected AI answers a month*What the AI engines say about your brand, collected and scored in the GEO Score.5002,50010,000Contracted
Brand Equity IndexOne explainable index on six pillars, with the evidence behind every score.Not includedNot includedStandard framework and defined coverageTailored coverage and reporting
Advanced incrementality, predictive modelling and MMMAttributed return beside incremental return and lifetime value, with predictive and media-mix modelling.Not includedNot includedNot includedIncluded within agreed scope
Display and DOOH activationDisplay and digital out-of-home campaigns booked and trafficked by VIMDRIVE.Not includedNot includedNot includedIncluded within agreed scope
Human onboarding and account supportSetup and training can be added on Core, Growth and Pro at $200 an hour, if required.Not includedNot includedNot includedDefined entitlement
Choose a planBook a demo for CoreBook a demo for GrowthBook a demo for ProBook a call for Enterprise

Contracted, tailored and defined mean the amount or scope is agreed in your Enterprise contract.

*One collected AI answer means one prompt evaluated against one model for one specified market/language configuration at one collection time. Additional markets, languages and repetitions consume the allowance.

In detail

Every capability, plan by plan.

CapabilityCoreGrowthRecommendedProEnterprise
Price
Monthly subscriptionSoftware only. Services are priced apart, except where a plan includes them.$195$495$995Custom
Annual subscriptionTen months for twelve.$1,950$4,950$9,950Custom
Command Centre
OverviewOne card for each layer of the platform, with commercial KPIs, open decisions and delivery alerts.IncludedIncludedIncludedIncluded
Mission ControlOpen decisions in one place, plus the audit trail in plain words.IncludedIncludedIncludedIncluded. Audit-trail export on request
Intelligence
Insights: Quick AskAsk a research question and get an answer with web citations.IncludedIncludedIncludedIncluded
Insights: Deep Research reportsMulti-stage studies with a scorecard, a Go to No-Go verdict and a branded PDF.1 report a month3 reports a month8 reports a monthContracted
Insights: real signalsWhat people searched for, the pages that earn clicks, where visits come from and rivals named in AI answers.IncludedIncludedIncludedIncluded
Audience & CDPA website tag captures visits, forms and tagged clicks into profiles and self-updating segments, with CSV import and export.Up to 10,000 profilesUp to 50,000 profilesUp to 150,000 profilesContracted
Synthetic LabTest concepts, messages and creative on a synthetic audience before you spend, with confidence scores. A directional read.1 Quick study a month3 Standard studies a month10 Standard study credits a monthCustom study allowance
Brand Equity IndexOne explainable index on six pillars, with the evidence behind every score.Not includedNot includedStandard framework and defined coverageTailored coverage and reporting
Strategy & Planning
CampaignsFrom finding to media plan: one objective per campaign, with budget, dates and channel split proposed for you to adjust.IncludedIncludedIncludedIncluded
CalendarEvery plan and campaign on one twelve-month timeline.IncludedIncludedIncludedIncluded
Activation & Experience
Launch boardEach launch channel is built in your own ad account, with permissions checked before every action and everything audited.IncludedIncludedIncludedIncluded
Launch platformsThe six ad platforms campaigns are built on from your media plan: Google Search, ChatGPT Ads, Meta, LinkedIn, TikTok and YouTube.Included. All sixIncluded. All sixIncluded. All sixIncluded. All six, plus Display and DOOH activation
CreativeThe platform drafts the copy for each ad platform within its limits. Creative assets are uploaded by you.Client uploadClient uploadClient uploadIncluded
GEO: AI visibilityA 25-question panel for your brand, checked across Claude, ChatGPT, Perplexity and Google AI Overviews, with the GEO Score.500 collected AI answers a month*2,500 collected AI answers a month*10,000 collected AI answers a month*Contracted
Conversion: pop-upsOn-site pop-ups and banners in four brand-locked formats, each measured against a holdout group.Not includedIncludedIncludedIncluded
Measurement
Performance dashboardSpend, revenue, return, conversions, CPA and CTR against the previous period, by channel, market and campaign.IncludedIncludedIncludedIncluded
Live dataGoogle Analytics, Search Console and your ad platforms, read through your own connections and refreshed on a schedule.IncludedIncludedIncludedIncluded
Advanced incrementality, predictive modelling and MMMAttributed return beside incremental return and lifetime value against acquisition cost, with predictive and media-mix modelling.Not includedNot includedNot includedIncluded within agreed scope
Delivery watchdogEvery campaign built here is checked daily against its media plan, with alerts for no delivery, pacing and stale data.IncludedIncludedIncludedIncluded
VIM ScoreEight pillars scored from your own data, a ranked list of what to implement next, re-run monthly.IncludedIncludedIncludedIncluded. Review with a strategist
Services People, priced apart from the software
Setup and training supportA strategist connects your sources and ad accounts and sets up your brand, first panel and first plan.$200 per hour, if required$200 per hour, if required$200 per hour, if requiredDefined entitlement
Ongoing strategist supportMonthly reviews, decisions taken with you and a quarterly VIM Score review.Not includedNot includedOptional retainer: on request, custom pricingDefined entitlement, with a dedicated team if required
Managed traffickingDisplay & Programmatic and DOOH booked and trafficked by VIMDRIVE against your plan.Not includedNot includedNot includedIncluded within agreed scope
ConnectorsResearch and data sources and the ad platforms behind them, with keys held server-side and connections re-tested daily.StandardStandardStandardCustom: a source or system of your own, connected through an MCP server

Good to know

  • *One collected AI answer means one prompt evaluated against one model for one specified market/language configuration at one collection time. Additional markets, languages and repetitions consume the allowance.
  • All prices are quoted per domain, in US dollars and exclusive of VAT. One domain does not include subdomains or domain variations.
  • Ad spend is not included. Ad-platform fees and third-party data costs are not included either.
  • Monthly plans are billed in advance by calendar month, renew each month until cancelled and have no minimum term. They end at the end of the calendar month in which 30 days' notice runs out. Annual plans cost ten months for twelve, are paid for the year and renew each year until cancelled.
  • You can upgrade by paying the difference, and downgrade at the end of any calendar month. On an annual plan, a downgrade takes effect at renewal.
  • The Enterprise plan includes a dedicated team, if required.
  • The full subscription terms are in the Terms of Service.
Common questions

Straight answers.

What does per domain mean?

Each plan covers one domain, such as example.com. Subdomains, such as blog.example.com, and domain variations, such as example.ae, are not included. If you run more than one domain, a free strategy call covers your setup.

Which plan is right for me?

Core suits essential marketing workflows with modest usage. Growth suits multi-channel marketing, audience activation and regular testing. Pro suits frequent research and experimentation with deeper brand intelligence. Enterprise suits tailored capacity, advanced measurement, integrations and human support. A free strategy call on your brand shows which one fits.

Is ad spend included?

No. Ad spend is not included. On the six ad platforms, campaigns are built in your own ad accounts, so media spend goes straight to the ad platform. Ad-platform fees and third-party data costs are not included either.

What is the difference between monthly and annual?

Monthly plans are billed in advance by calendar month, with the first month prorated, and have no minimum term. They end at the end of the calendar month in which 30 days' notice runs out. Annual plans cost ten months for twelve, $1,950 for Core, $4,950 for Growth and $9,950 for Pro (exclusive of VAT), and are paid for the year. Both renew automatically until cancelled.

Can I change plan later?

Yes. You can upgrade by paying the difference, and downgrade at the end of any calendar month. On an annual plan, a downgrade takes effect at renewal.

What counts as a collected AI answer?

One collected AI answer means one prompt evaluated against one model for one specified market/language configuration at one collection time. Additional markets, languages and repetitions consume the allowance.

What is the difference between Quick, Standard and Deep studies?

A Quick study checks one idea with one audience segment before you develop it, and is included on Core. A Standard study compares alternatives across several segments within one market before you launch, and is included on Growth and Pro. A Deep study explores complex decisions across multiple audiences and markets, with scenario analysis and a validation plan, and is part of Pro. Enterprise adds all formats with a custom scope. The Synthetic Lab page shows what each study covers.

Is there a free trial?

There is no free trial. A platform demo on your own brand shows what the platform does before you commit.

What do services cost?

Setup and training support is $200 per hour (exclusive of VAT), if required, on Core, Growth and Pro. Enterprise has human onboarding and account support as a defined entitlement. An ongoing strategist retainer is optional on Pro, with custom pricing on request, and Enterprise includes a dedicated team, if required.

What does Enterprise cost?

Enterprise is priced to your scope, so there is no list price. A free strategy call is the place to start.

Not sure which plan fits? Talk it through.

A free strategy call on your brand website and your market shows which plan fits.